South Central

South Central

A landmark 30-storey development of luxury 1,2 & 3 bed apartments at the heart of Birmingham city centre.

Prices from £205,800

Off-plan investment opportunity completing Q2 2024

South Central - Cinema


A landmark 30-storey development, South Central is situated on the corner of Bristol Street and Essex Street in Birmingham’s city centre. With a spectacular terracotta design, crowning rooftop terrace with an outdoor cinema, and residents’ gym and lounge, the development will take centre stage in the city’s emerging cityscape.

South Central offers residents high-quality, purpose-built apartments designed for city living, a key part of Birmingham’s city centre masterplan.

South Central - Living Room


With a low-carbon, eye-catching design and a commitment to lower cost and sustainable living, it is easy to see why South Central is such an exciting addition to the central residential market in Birmingham.

The development will prove popular with the growing population of young professionals choosing to set up home in the city centre, and with global businesses including HSBC, PWC, Goldman Sachs and Deutsche Bank choosing to base their HQs in Birmingham, there’s no shortage of employment opportunities for residents.

South Central - Aerial


Encompassing Chinatown, the Gay Village and Theatreland, Southside is an emerging city centre district and the cultural heart of Birmingham.

Home to creative and independent start-ups, Southside hosts a number of the city’s leading leisure venues, restaurants and bars. Most notably the home to a number of Birmingham’s theatres including the Hippodrome, the single busiest theatre in the UK.

Southside in Birmingham has been compared to trendy Shoreditch in London and the lively Northern Quarter in Manchester. It’s Birmingham’s most vibrant and diverse scene and has become a hub for art, nightlife and fashion.

Talk to us today about South Central, a landmark development in Birmingham’s Southside


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South Central

Features at South Central


Professionally designed David Phillips kitchens with soft close features and a smart two-tone design.

Durasein Solid Surface Worktop in ‘Milky Sands’ with coordinating continuous upstand.

‘Stone Grey 0112 PE’ cupboards from the Longwood/Trafford kitchen range compliment the worktops, creating the two-tone design.

Elara Single Lever Tap in Polished Chrome with swivel swan neck.

Zanussi Single Fan Oven, 4 Ring Ceramic Hob & Canopy Extractor Hood.

Indesit integrated appliances: fridge freezer, dishwasher and washer dryer.

LED dimmable downlighting.

Ample power sockets to kitchens.

Health & Safety

Fire engineered design solution, built in accordance with current fire and building

Every apartment includes a fire alarm and sprinkler system in accordance with British Standards.

Fire-fighting lifts fitted in the building.

Mechanical smoke extraction included in the corridors and escape stair.

CCTV installed to communal areas.

Fire rating and acoustic designations to all doors as required in accordance with building regulations.


Neville Lumb sanitaryware design.

ST3 Architectural Waterloo tiling with a natural finish.

Bath with integrated shower: Kaldewei enameled steel bath with Saturn Shower Head and Arm

Bath with separate shower: Victoria + Albert

Freestanding Bath and Vado floor mounted bath shower mixer.

Separate shower: JTFusion shower tray with Vado fixtures and Aquadart Wetroom panel with bracing

Roca Gap Basin with Slimline Mono Basin Mixer tap

Roca Gap BTW Pan with soft close slim seat.


Neville Lumb sanitaryware design.

JTFusion shower tray with Vado fixtures and Aquadart Wetroom panel with bracing bar.

Roca Gap Basin with Slimline Mono Basin Mixer tap

Roca Gap BTW Pan with soft close slim seat.

Heated towel rail.

Bedroom/Living Room

Lano Heathertwist Supreme carpet to all bedrooms in ‘Granite’.

Light worn oak Karndean wood effect laminate to the living areas.

Solid core, American White Oak veneer front door.

Apartments are fitted with TV points in living areas and majority of bedrooms.

Superfast broadband connection

Access control systems to communal doors

Energy efficient MVHR (whole house ventilation) installed throughout the apartments.

Energy efficient individual hot water cylinders c/w a 7 day programme controller

Brushed aluminium ironmongery

Audio door entry systems to apartments

Living and bedroom spaces are fitted with wall mounted electric panel heaters

Double power sockets to living areas and bedrooms

Integrated Receiving System, allowing residents to access Multi Terrestrial and Freeview as standard. This is also compatible with Sky, BT Vision and other TV media providers.

Mirrored Wardrobes in bedrooms (purchaser fit out option at extra cost TBA).

The specification shown may be subject to change due to market conditions; however, the final specification will be of equivalent standard.

Development Floorplans

South Central floorplans are available on request - to request your copy and to find out live availability at this development please contact Centrick New Homes on 0121 347 6116 (option 2).

Find your perfect apartment at South Central today.

Interested in South Central?

0121 347 6116 (option 2)

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